Workshop

germany

Germany – Intensive Workshop: Create Content That Connects and Grows Your Community

Unleash the power of content in just one day!

Are you a brand looking to connect with your audience, build a strong community, and grow your business?

Then this intensive workshop is for you!

In this practical one-day workshop, I will guide you through the fascinating world of creating content that connects with your audience, generates engagement, and drives brand growth.

Led by Nicolás Lacoste, a digital marketing and content expert with over 14 years of experience, you will learn the techniques and strategies you need to create irresistible content for your target audience.

Get ready to transform your brand in one day!

Who am I?

I am Nicolás Lacoste, a passionate digital marketing and content creator. With over 14 years of experience in television, digital marketing, and advertising, I have guided recognized brands such as Mastercard, Subway, and Animal Planet to success in Latin America, Canada, and Europe.

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My passion for creating content, from short to long formats, is based on solid strategies and a deep understanding of your target audience.

What will you learn in this workshop?

In this one-day intensive workshop, I will guide you through a comprehensive process to create content that connects, generates engagement, and grows your community.

  • Introduction to the power of content that connects (20 minutes):
    • Discover why content is essential for brands that are growing.
    • Understand the impact of content on building communities and customer relationships.
    • Learn to differentiate your brand in an information-saturated world.
  • Identifying your target audience (30 minutes):
    • Define who you want to reach with your content.
    • Create detailed buyer personas.
    • Understand the interests, needs, and behaviors of your target audience.
  • Practical workshop: Creating scripts for TikToks and Reels (45 minutes):
    • Delve into the features and trends of TikToks and Reels.
    • Develop creative and engaging content ideas for these platforms.
    • Learn to create scripts that use storytelling and engagement techniques.
    • Optimize your content for TikToks and Reels algorithms.
  • Hands-on practice (15 minutes):
    • Shoot your own TikToks and Reels in small groups.
    • Receive feedback and suggestions to improve your videos.
    • Take your skills to the next level with real-world practice.
  • Closing (10 minutes):
    • Summary of the key points of the workshop.
    • Additional resources to keep learning.
    • Questions and answers.

What do you get?

  • A deep understanding of the importance of content in today’s digital marketing.
  • The tools and strategies you need to create content that connects with your target audience.
  • Original scripts for your own TikToks and Reels.
  • Personalized feedback on your videos.
  • The confidence and skills to take your brand to the next level.

Why is this workshop different?

  • Intensive format: You will learn a lot in a short time.
  • Hands-on approach: You will learn by doing, not just listening.
  • Real-world experience: You will learn proven and successful strategies.
  • Collaborative environment: You will work in teams and share ideas.
  • Personalized learning: You will receive feedback and individualized attention.

Register today and get ready to transform your brand in one day!

One to one

Intensive Workshop

€ 600
  • half day of theory and practice
  • Workshop materials.
  • Ascesoria and content reviews for 30 days.
  • Online or on-site

Value is per person, discounts for groups, does not include transportation and exhibitor’s lodging.

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